Mixed Reality is a term for technology that mixes the daily, physical reality, with something virtual. Lately, this term has been implemented in the form of Augmented Reality (AR), which augments something on top of a certain object, that can be seen using external display, thus making it an augmented one. On the other hand, over the past 2 years, development of VR has been accelerating swiftly, mainly because of the rise of Oculus Rift, a Head-Mounted Display (HMD) that enables its user to experience a Virtual Reality (VR) World.
Now guess what, both of this technology can be mixed together in one application, using a technology, aptly named, Mixed Reality. So, in one hand, you have an AR application and quickly, you can jump to VR world. All, using the same display device, which means a VR HMD, such as Oculus Rift and Google Cardboard. Additionally, this also requires a camera to see the real, physical world.
Many has implemented this, but recently, Vuforia introduced their latest SDK, which eases the development of Mixed Reality application. I had a play with it, and I thought, this can be good for many scenarios. But, quickly, on top of my head, product display could quickly gain advantage from this technology.
Therefore, I tried to develop a Mixed Reality app example that presents a house and a car, just to get the hang of it. I used and Android phone and Google Cardboard, because it can act as both a VR HMD and a camera. So, with this app, I can:
- move from AR mode that introduced the exterior of the product, and
- quickly jump to VR mode that enables me to see the whole interior of it.
Here’s a quick demo of what I’ve accomplished
All in all, it was a wonderful experience (come on, it’s new), both as the user and the developer. So, if you think that this technology might benefit your company or your brand, then, please contact me and let’s see what we can make together.